September of this year marks an international horse event that may be of interest to horse business owners! In Cologne, Germany is the SPOGA Horse Autumn festival of 2017. It is recognised as the international trade fair for equestrian sports. SPOGA runs from the 5th to the 7th of September.
Horse festivals are a great way to promote a product or service for the horse industry. They also raise business profile awareness and can generate international customers as well as many product sales! Equus Education has also featured details about Equitana, which is a similar horse event here in Australia.
Derriere Equestrian recently emailed me about their involvement in the SPOGA 2017 event. If you are a budding equine entrepreneur, perhaps you’d be keen to check out this event for future business promotion ideas! Or as someone who loves to travel and to see what new horse businesses have to offer, perhaps the idea of a trip to Germany in September appeals to you.
SPOGA Horse Trade Fair in Cologne, Germany
Either way, it would be worth making note of the SPOGA Horse event which happens on a regular basis. You may even want to create your own calendar of horse related events to keep an eye on – and attend! – as the years pass.
One event where myriads of horse people, riders, businessmen and women come together to promote themselves, their products and services and learn about others is a great networking opportunity.
Being able to attend and participate would be worth it! Or as is the case with Equitana each time it is held, you can volunteer your time and take part in helping the event to run smoothly. Perhaps this is an idea for your horse resume in the future?
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