Equus Blog has its own Facebook page in which any post that is put on this blog, is also found shared on Facebook. Because Facebook is such a largely recognised form of social media, it is one that I believe any business should look into being on – in particular because of its potential for so much free coverage.
Does your business have a page? It’s easy to create by visiting any ‘page’ (not profile) on Facebook and then clicking on the link to create one of your own.
Why have one?
- To be able to connect with people who are already using this social media so that they can ‘like’ your page and therefore have any updates you post, come up in their feed
- To be able to spread the word about your business – as your page is liked, this is shared on that person’s profile and so their networks see it
- To get your brand recognised – if you have a logo, make sure this is displayed as your page picture, or the background picture on the page to generate recognition of your logo
- To be able to connect with people that have willingly indicated that they like your product or services
There are many benefits to having a business page, if you’re willing to post to it on a regular basis. One great way to make sure this happens is to sign your blog up to NetworkedBlogs. You can link your Facebook page and your blog so that every time you post to your blog, within 3 hours, this is updated on your Facebook page.
Don’t believe me? Check out the Equus Education Facebook Page for this post!
The great thing about NetworkedBlogs is that you can login to your account via your Facebook profile and choose to ‘pull now’, which means that if any new blog content has been posted since the last time NetworkedBlogs searched your site, then they will update your Facebook page immediately.
There is also an application you can utilise for LinkedIn that will do the same thing, so this is also worth looking into. If you’re able to post once (on your blog) and have it mirrored where other potential readers/clients are following your business, why not do it?
“A little horseplay… the way best to enjoy a summer day!” – Author unknown
0
20
20
Leave a Reply